Go for a blow-dry that stays in place for up to four days, thanks to L’Oréal Serie Expert Blowdry Fluidifier Blow Dry Cream. Your hair is nourished and protected.
L’Oréal Serie Expert Blowdry Fluidifier Blow Dry Cream is a styling cream. This styling product has a unique, lightweight cream formula and ensures that the hair retains its style for a long time. From 150°C onwards, the formula becomes reshapable, allowing you to restyle your hair without using any extra product.
The Blowdry Fludifier Blow Dry Cream contains plant-based proteins that not only protect the hair fibre, but also make it stronger.
L’Oréal Serie Expert Blowdry Fluidifier Blow Dry Cream is suitable for all hair types and offers heat protection up to 230°C. It also protects hair from frizz for up to 96 hours.
Features of L’Oréal Serie Expert Blowdry Fluidifier Blow Dry Cream
Shaping cream
Suitable for all hair types
Light cream formula
Keeps hair styled for a long time, for up to 4 days!
Reshapable from 150°C, without using additional product
Contains plant-based proteins
Protects and strengthens the hair
Heat protection up to 230°C
96 hours anti-frizz protection
Volume: 150ml
Directions for use
Use a suitable shampoo from L’Oréal Professionnel to thoroughly cleanse the hair. Apply 2-3 pumps of Blow Dry Cream to the lengths and ends of towel-dried hair. Start with the blow-dry and style the hair as desired.

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