The Wella EIMI Shape Shift Moulding Gum 150ml is an elastic modelling gum from the leading brand Wella Professionals. The Shape Shift Moulding Gum is part of the texture range within the EIMI styling line. This line aims to help you explore and express your own personal style. Have fun with these great styling products from EIMI and discover your own unique style.
Creating effortlessly tousled or defined looks – it sounds impossible, but nothing could be further from the truth! With the Shape Shift Moulding Gum, you can easily transform your hairstyle into the look of your dreams. This styling gum gives your hairstyle a radiant shine and ensures your hair stays perfectly in place all day long. It also protects your hair from the effects of UV rays, giving it just the little bit of care it needs. Are you curious about all the other products in the EIMI texture range? Then take a look at them here in our shop!
Features
Modelling clay
EIMI Texture range
Confused looks
Provides a radiant shine
Provides protection
Volume: 150ml
Directions for use
Rub the putty between your fingers and then style the hair into shape to achieve the perfect look.

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